Jasper sets up M2M Catalyst program
Three-step program aims to reduce time to market for operators and expand the reach of its Control Center platform
Published: 16 January, 2013
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Jasper Wireless and Ericsson have established themselves as the premier platforms for supporting operators' M2M (machine-to-machine) services. The former is looking to grab market share, especially with midrange carriers, with its new M2M Catalyst program.
This enables cellcos to set up M2M device management and service platforms rapidly and to learn from best practices from other players round the world, says the company.
M2M Catalyst is based around three elements, each with tools, training support, and access to a broad ecosystem. The first component is 'Launch', which offers a set of tools to help operators get their sales and operational capabilities ready for servicing M2M customers. Included in this phase are sales training, best practices consulting, sales and marketing templates, and project management.
The second element is 'Build', a turnkey developer program to help operators engage prospective customers and establish accounts on Jasper's M2M enterprises platform, Control Center. Finally, there is 'Expand', which allows operators, once their M2M offering is established, to tap into
Jasper's vertical solution provider ecosystem. Partners in this program offer targeted services that rely on M2M connectivity and are integrated with Control Center.
Macario Namie, VP of marketing at Jasper, said in a statement: "For the mobile operator, speed is the key. Time to market, first mover advantage, market leadership, they all come down to the same thing - having the agility to be able to launch, monetize and manage the innovative services that can open up new emerging vertical market opportunities."
Jasper has deals with several high profile operators, with AT&T the flagship, and scored a major coup last summer when a group of seven major cellcos formed an M2M alliance based around its Control Center. The group aims to develop a common platform to manage and provision embedded wireless devices round the world and its founders were NTT Docomo, SingTel, Telstra, Telefonica, Vimpelcom, KPN and Rogers.
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