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Carriers blamed for Samsung's lack of interest in Windows Phone 8

Industry analysts suggest that carriers are scared of Samsung dominating two platforms


Published: 23 January, 2013

READ MORE: US | Samsung | OS | Windows Phone

Things have been looking up for Microsoft, with the first crop of phones running Windows Phone 8 proving more popular than previous WP7 offerings, but Samsung has been strangely quiet when it comes to releasing its own WP8 devices.

This week, According to industry analysts at the Korea Times, the decision has more to do with the carriers than any disinterest Samsung has in the platform. While its own WP7.5 devices weren't that memorable, Samsung was the first to announce its own WP7.8 handset, the ATIV Odyssey, one which promised to be the Windows Phone equivalent of the popular Galaxy S series.

That device was meant to be released in December, now it's nearing the end of January and a launch date has yet to be confirmed. The analysts believe that carriers like Verizon in the US and Telefonica are reluctant to sell the phone as its success would risk Samsung having even more leverage with the carriers if it started to dominate Windows Phone as it has done with Android.

However, those same analysts foresee carriers ultimately caving in. Whether this will mean less diversity for the carriers (as they predict) remains to be seen, but there's no doubt the ATIV Odyssey is a handset people want to see. One anonymous industry official suggested that people will buy Samsung's Windows Phone devices simply because it's made by Samsung, not for the OS it runs.

True or not, the insights are fodder for speculation and if any company has a chance of becoming the new Windows Phone manufacturer of choice it's Samsung.

Of course the ATIV Odyssey's absence at Verizon could be for entirely different reasons, and there're rumours the handset will go on sale at the carrier tomorrow.

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