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Enterprise hosting a $100bn market for cellcos

Exact Ventures says companies could save 35% a year by opting for managed services for mobility and cloud

By CAROLINE GABRIEL

Published: 6 February, 2013

READ MORE: Metrics | Femtocell

Mobility services for large enterprises could be a $100bn market in the US and Europe as corporations look for cost savings from outsourcing.

According to a study by Exact Ventures, released by enterprise small cells player SpiderCloud Wireless, companies can save 35% a year by opting for managed and hosted services. Looking at firms with between 100 and 5,000 staff in the US and EU, the report says the addressable market is worth about $100bn, driven by trends such as BYOD, cloud platforms and IT/telecoms convergence.


To tap into the opportunity, operators must develop managed services for mobility, unified communications, secure applications, device management and integration of cloud and telephony, says SpiderCloud. Exact estimates that adopting this kind of offering could save corporations over $160bn in capex, and on average, an enterprise will save $264 per user per year, a 35% reduction on an equivalent investment in inhouse systems.

"The business market is vital for MNOs and with enterprise IT teams under constant pressure to do more with smaller budgets and fewer resources, the opportunity for trusted mobility services is tremendous," said Greg Collins, principal analyst at Exact Ventures.

SpiderCloud's angle is that operators can only deliver these services effectively if they first "solve the in-building coverage and capacity problem that exists for enterprises and prove that the mobile ecosystem can deliver cloud and application services with an in-building system", as the vendor's CMO Ronny Haraldsvik put it in a statement.

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