Free Newsletter

Microsoft shoots for write once, run anywhere

New APIs and code changes should bring mobile and PC Windows closer, and CFO hints at full convergence


Published: 13 February, 2013

READ MORE: Microsoft | Application Environment | Windows Phone

Microsoft has been bringing its mobile and PC operating systems closer together since unveiling Windows 8 and now is indicating that it will converge them completely in future, enabling 'write once run anywhere'.

That dream has never completely worked out, despite repeated efforts like Java, and even Android applications ideally need tweaking to run equally well on small and large screens. But Microsoft has firm control of its platform and bringing W8 to small displays could be a strong differentiator for developers and consumers.

CFO Peter Klein told the Goldman Sachs technology and internet conference this week: "We've done a lot of the hard work in the developer platform. We are well set up to respond to demand as we see it" for different sized devices. This was in line with comments made recently to ZDnet, by Windows CMO Tami Reller, who said W8 was designed from the outset to run on many different screen sizes, including small handset-class ones, and at many resolutions.

More important than the OS are the application programming interfaces which underpin services like Xbox Live and Skype in the Microsoft environment, pointed out Klein, and those APIs will help achieve cross-platform software. "We are getting closer and closer every day to write once and run anywhere," he said.

It emerged recently that a set of Windows and Windows Phone updates, under development now and codenamed Blue, will include new APIs and core-level changes to increase the commonalities between the two platforms, according to ZDnet.

Related Stories


  • email story Email
  • print story Print
  • digit digit
  • facebook facebook
  • Twitter Twitter
  • Linked-in Linked-In
  • Comments (0)


Add Comment
No comments yet. Be the first to add a comment!

    BYOD: Market Analysis and Forecasts

    An in-depth insight into the rise of BYOD policies within the enterprise and analysis of the impact the trend will have on IT departments,...

    Voice Command, Control and Search on Mobile Phones: Market Analysis & Forecasts

    This report provides a comprehensive insight into the growing importance of voice command, control and search on handsets, analysing...

    Data Centre Network Equipment: Market Analysis and Forecasts

    This report provides a global assessment of the data centre network equipment market. Besides assessing the key market trends, sub-markets...

    HetNet Market Summary & Forecasts: Macro Cells, Small Cells & Wi-Fi Offload

    Carriers are struggling to cope with the explosion of data traffic on their networks, and the additional deployment of LTE and legacy...

    Over-the-Top Communications: Threats & Opportunities for Mobile Operators

    This report examines the implications of widespread adoption of mobile over-the-top IP communications for mobile operators, handset...

    Portable Gaming Consoles: Market Analysis and Forecasts

    This report provides a global assessment of the PGC market. In addition to assessing the key market drivers, market barriers, vendor...

    Satellite Phones: Will Dual Mode Help the Phoenix Rise from the Ashes?

    Satellite phones have followed an arduous path since their much-hyped launch more than a decade ago. The hype was followed by an e...

    Mobile Widget Platform Market Analysis: Understanding the Business Case and ROI

    This white paper presents an analysis of the mobile widget platform market, as well as metrics supporting a mobile carrier?s busin...


You must be a registered user to post a comment. or
Username *
Email *
Comment *